The first time you launch it, the app will walk you through the steps to create a basic account. Choose a profile name that will help customers identify your business; it could be the same as your other social media handles or, if you have a common-sounding business name, it could incorporate your city.
Once your basic Instagram account is set up, you need to upgrade to an Instagram for Business account:
1.Tap the gear icon at the top right of your profile page.
2.From the list of options, tap the button “Switch to Business Profile.”
3.After tapping “Continue,” you’ll be prompted to connect your Instagram account to your Facebook account.
4.The business info on your Facebook page will be imported into your Instagram account; make sure this info is complete and correct.
5.Tap “Done” to save your Instagram for Business profile.
How to Use the Instagram App
When you launch the Instagram app you will see your main feed; these are the photos and videos posted by people you’re following. In this feed, tap the heart icon (or double-tap on the photo) to like a photo; tap the word-bubble icon to comment on a post; or tap the forward arrow to share the post with another follower.
To follow another user, simply tap the “Follow” button next to their user name. If their account is set as private, you’ll see a clock icon to show that your request to follow is pending their approval.
At the bottom of the screen you will see five navigation icons:
1.Tap the home icon to return to your main feed.
2.Tap the magnifying glass icon to get to the search page, where you can find other users or hashtags to follow.
3.Tap the camera icon to create a new Instagram post.
4.Tap the heart icon to see which users started following you or liked your posts.
5.Tap the person icon to see and edit your profile info and all the posts you’ve created.
How to Use Multiple Instagram Accounts
You can add up to five Instagram accounts and manage them from the same app. This is useful if you want to maintain separate business and personal accounts, or if your small business has accounts for multiple locations or distinct product lines.
Don’t just focus on the number of followers, (focus on) the quality and overall exposure. If you have several accounts with different loyal followers, it doubles your company’s following.
To add multiple accounts, go to your Instagram profile and tap the gear icon in the top right corner. Tap “Add Account” to enter the username and password of the account you’d like to add. To switch between accounts, go to your profile page and tap your username at the top of the screen, then tap the account you’d like to switch to.